Nothing for the Group.
The Young Pros built the branding, identity, and website for Nothing for the Group — a DC-based dramaturg practice and widely-accoladed newsletter. With thousands of subscribers, bylines in the NY Times, and a unchallenged stronghold in the theatre industry, NFTG deserved something bold, bright, and timeless.
Building With Jamie.
What started as a monthly newsletter from film producer Jamie Patricof evolved into a lifestyle brand — but with no visual identity. Enter the Young Pros. With Jamie. has featured interviews with such esteemed guests as Hillary Clinton and Kamala Harris, charitable pursuits like North Carolina hurricane relief, and food reviews for restaurants spanning the globe. Jamie wanted something understated, modular, and bold. the Young Pros wanted something impactful, timeless, and buildable.
No Earbuds 10 Year Anniversary
No Earbuds is a badass, woman-owned, music consultancy for the underdogs. Founded by Jamie Colleta in 2013, we wanted to stay true to No Earbuds’ punk roots while updating their branding for their 10-year anniversary. Jamie wanted something fun, loud, and memorable — just like her roster.
MENT Magazine: Creative and Critical
The Young Pros created the branding, logo, and digital publication web portal for MENT Magazine — a Korean pop-culture magazine featuring critical and creative work on all things K-Pop.
Wildwoods: Then and Now
Wildwoods Motel — opening 2025 in southern West Virginia — needed to feel both trendy and rooted, drawing in world travelers and locals. Situated amongst the Appalachian Mountains, the Young Pros created a branding package that was reminiscent of national parks and vintage camp grounds while still feeling modern and fresh.
Roll the Top Down (Studio)
Alana Levinson started Top Down Studio — an editorial agency specializing in alternative press and entrepreneurial media — in 2021. Young Pros created a logo, branding, and headshots for Top Down that reflect the company’s work across mediums, spanning all trends, and in building an empire.
Natural Hour Brand Development
The Young Pros were tasked with developing the branding and identity for NATURAL HOUR — a new wellness bar opening 2025 in Studio City, California. With a strong focus on Mexican-American speciality foods and aesthetic, the identity needed to feel somehow both earthy and ethereal.
Chalk Back Major Refresh
CHALK BACK — a youth-led, international organization that combats street harassment — approached The Young Pros to refresh their branding, logo, and website. A powerful nonprofit with supporters all over the globe, Young Pros developed an identity that was whimsical, bold, and commanding of attention.
Solid Wiggles Revamp
Solid Wiggles — the most buzzy and booming alcoholic Jell-o treats brand — is popping off. Outside of a thrown-together website and hand-drawn logo, the 2-person team was desperately in need of a revamp. Young Pros created a new look that is fresh, fun, funky and worthy of features in the New York Times, Eater, and Bon Appétit (to name a few).